Episode 238: Xero & SaaS in Asia with Alex Campbell by analyseasia published on 2018-02-24T08:23:56Z Alex Campbell, managing director of Xero, joined us in a conversation to discuss the web based accounting software service company in Asia and the state of software as a service (SaaS) in Asia. We discussed the origin of Xero and its current footprint across Asia, the products and services behind the company and how the company is scaling across different geographies. Last and not least, Alex shared his thoughts on the SaaS industry in Asia. Genre Business Comment by screwtape Great episode on Xero, the accounting software which many small and medium businesses used in Asia Pacific. 2018-03-27T05:50:22Z